The Fledgling Fund and Working Films Launch Second Video in Impact Series

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How do you create an audience engagement campaign that is unique, yet has ties to a movement that already exists? Gillian Caldwell, Campaign Director of 1Sky, puts it simply when speaking about their partnership with No Impact Man, Its important that the relationship be reciprocal.

No Impact Man: Activating Your Audience is our second video in the series. It illustrates the benefits of mutually beneficial relationships and demonstrates creating opportunities for participation that extends the story beyond the film. Find out how the film No Impact Man and its partners, like 1Sky, worked together to move participants from individual action to collective action.




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