Video Resources
We have created two short animated videos to highlight our work and the work of our grantees.The first is an overview of our funding strategy and features success stories from our grantee portfolio.
The second video explains the differences between "distribution", "outreach" and "audience engagement" and how each relate to social change.
Impact Video Series
IMPACT is a series of videos created by Working Films and The Fledgling Fund focused on building film campaigns that ignite social change.
Assessing Impact: A Funder's Perspective is the first video in our series. It features The Fledgling Fund Founder Diana Barrett and Executive Director Sheila Leddy as they discuss the impact of Born into Brothels and Ghosts of Abu Ghraib. You'll get a close look at how these films supported the social change goals of their partner organizations and how they were tied to urgent actions. Diana and Sheila also lead you through The Fledgling Fund's transformation into one of the leaders in the field of supporting creative media and audience engagement.
Check out this video and learn the elements that will make your campaign a success.
How do you create an audience engagement campaign that is unique, yet has ties to a movement that already exists? Gillian Caldwell, Campaign Director of 1Sky, puts it simply when speaking about their partnership with No Impact Man, Its important that the relationship be reciprocal.
No Impact Man: Activating Your Audience is our second video in the series. It illustrates the benefits of mutually beneficial relationships and demonstrates creating opportunities for participation that extends the story beyond the film. Find out how the film No Impact Man and its partners, like 1Sky, worked together to move participants from individual action to collective action.
Including Samuel: The Power of Youth is our third video in the series and brings us behind the scenes of a youth summit, inspired and co-organized by the film Including Samuel, to create an arm of the audience engagement campaign that is teen led and teen focused. What materializes is the "I am Norm" campaign, a youth-led campaign for the full social and educational inclusion of people with disabilities. This national campaign, launched in 2010, has extended the life and reach of the film. The creation of this peer-to-peer campaign demonstrates how to empower youth in a way that is truly participatory and meaningful.