The End of the Line
People:
Rupert Murray (Director)
Claire Lewis and George Duffield (Producers)
Christopher Hird, Jess Search & Chris Gorell Barnes (Executive Producers)
Grants:
$25,000 for audience engagement in Spring/Summer 2009
Awards:
Official Selection - Sundance Film Festival 2009
Official Selection - Traverse City Film Festival 2009

About the Project
Imagine an ocean without fish. Imagine your meals without seafood. Imagine the global consequences. This is the future if we do not stop, think and act.The End of the Line, the first major feature documentary film revealing the impact of overfishing on our oceans, examines the imminent extinction of bluefin tuna, brought on by increasing western demand for sushi; the impact on marine life resulting in huge overpopulation of jellyfish; and the profound implications of a future world with no fish that would bring certain mass starvation.
Filmed over two years, The End of the Line follows the investigative reporter Charles Clover as he confronts politicians and celebrity restaurateurs, who exhibit little regard for the damage they are doing to the oceans.
One of his allies is the former tuna farmer turned whistleblower Roberto Mielgo - on the trail of those destroying the world's magnificent bluefin tuna population.
Filmed across the world - from the Straits of Gibraltar to the coasts of Senegal and Alaska to the Tokyo fish market - featuring top scientists, indigenous fishermen and fisheries enforcement officials, The End of the Line is a wake-up call to the world.
The target audiences for the film are broad - those interested in the health of the oceans - sports fishermen, divers, surfers, socially conscious consumers, those interested in the environment and the oceans. As part of the film's plan to encourage people to action, the website has a special section in which people can claim their share of the ocean and will soon have a moderated user-generated content guide to restaurants.